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What is snackable content?
Snackable content, short, easily digestible media like quick videos, infographics, or punchy posts, matches the speed at which our minds now operate. Rather than fighting against our reduced attention span, it embraces it, meeting users where they are. But what exactly can be classed as snackable content, and how can it be used effectively in content strategy?
Oct 165 min read


Why the CEO brand is key in a hyper-transparent working world
The captains of the ship, the pyramid purveyors, the torchbearers of culture, CEOs carry influence, authority, and visibility, not just internally but externally. The best-performing CEOs typically balance vision with execution, embodying both the strategic foresight to steer their organisations and the emotional intelligence to rally people behind a shared mission. But what happens when public opinion starts to seep in? We talk about the global CEO brand and what it means i
Aug 214 min read
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